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Casos de relaciones públicas internacionales
4.3
Negocios y EconomíaISBN | 9788480880527
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Product details
Pages: 253 pages
Author: Sam Black
Publisher: Gestión 2000
ISBN: 9788480880527
Format: tapa blanda
Language: es-ES
ISBN: 9788480880527
Synopsis of Casos de relaciones públicas internacionales
Este libro presenta una colección de 40 campañas de relaciones públicas de 15 países, galardonadas por la International Public Relations Association (IPRA). Es una traducción al español de la obra original "International Public Relations". El autor, Sam Black, ofrece un análisis detallado de cada caso, proporcionando valiosas lecciones y estrategias para profesionales del sector.
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