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Second life
El espot publicitario
by Jesús González Requena, Amaya Ortiz De Zarate · Cátedra · tapa blanda · 176 pages
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Pages: 176 pagesAuthor: Jesús González Requena, Amaya Ortiz De ZaratePublisher: CátedraFormat: tapa blandaLanguage: es-ESRelease date: 1/1/1995ISBN: ISBN 9788437613109
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Synopsis of El espot publicitario
El libro 'El espot publicitario' de Jesús González Requena y Amaya Ortiz de Zárate, explora la influencia de la publicidad en la configuración de nuestro entorno urbano y cómo se ha integrado en nuestra vida cotidiana a través de la televisión. El libro ofrece un análisis argumentado y teórico de los mensajes publicitarios, proporcionando herramientas útiles para su comprensión y estudio. Esta edición cuenta con 176 páginas y está publicado por Cátedra Ediciones.
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