Marketing educativo

Synopsis of Marketing educativo

This book, written by Víctor Núñez Fernández, explores how to communicate the value proposition of an educational center. It approaches educational marketing from a comprehensive perspective, highlighting the importance of a well-defined strategy embraced by the entire institution. It focuses on differentiation through educational style and user experience, offering keys to enrich the service with differentiating elements and generate a perception of quality and uniqueness. It includes a foreword by Carlos Magro.