Winklers · tapa blanda · ISBN 9783804540378
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«Wirtschaftslehre für Kaufleute im Einzelhandel» is the business economics textbook by Hartwig Heinemeier, Peter Limpke and Hans Jecht.
Study manual for the training of retail merchants; it sets out the principles of business economics and their application to retail trade. The work is designed as learning material for those entering the field.
Published in 2003, in paperback, with 444 pages and text in German.
Intended for students on vocational training courses in retail and for professionals in the sector who want to consolidate their knowledge of business economics.
