by Santiago Torre · Independently published · tapa blanda · ISBN 9781976969560
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«Cierra la venta» is the sales manual by Santiago Torre, published by Independently published in paperback (164 pages, in Spanish).
«Cierra la venta» proposes a method for closing sales based on a structured process, not inspiration. The sale begins before contact with the client: you must think about their benefit, stimulate emotional decision-making, know how to ask questions, present the economic offer at the right time, and manage objections.
The author, Santiago Torre, is a business coach, consultant, and trainer in sales and leadership. Work published in 2018.
Aimed at salespeople, small business owners, liberal professionals, entrepreneurs, and sales directors who want to improve their closing.
