by Burton Kaplan · Editorial Sirio · tapa blanda · ISBN 9788478082551
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«Cómo ganarse a la gente» is the self-help manual by Burton Kaplan, published by Editorial Sirio in paperback (320 pages, in Spanish).
Self-help work proposing a fourteen-day program to gain confidence and personal and professional influence. Includes assessments, exercises and plans to overcome fear of failure, deal with difficult people, set goals, repair relationships and get ideas accepted. Also addresses bad habits, workplace stress and promotions.
The author has advised Pepsi-Cola, Revlon and Procter & Gamble on business communication. The cover indicates the second edition published in 2000, within the Creatividad Empresarial series.
For self-help and personal development readers interested in interpersonal relationships and professional success.
