by Genís Sinca · Proa · tapa dura · ISBN 9788475885827
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«El cavaller Floïd» is the biography of Joan B. Cendrós written by Genís Sinca, published by Proa in hardcover (640 pages, in Catalan).
Portrait of Joan B. Cendrós (Barcelona, 1916-1986), businessman behind Floïd aftershave and a great patron of cultural Catalanism. The book covers his role in Òmnium Cultural, his support for Catalan institutions and authors under Franco's regime, and his drive behind the Nova Cançó and the Gran Enciclopèdia Catalana.
This edition belongs to the Perfils collection and was published in Barcelona on January 18, 2017.
Suitable for readers interested in the history of Catalonia and cultural patronage during the Franco era.
