by Daniel Pinilla · Editorial Samarcanda · tapa blanda · ISBN 9788417103026
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«El Método Monchi» is the essay on sports management by Daniel Pinilla, published by Editorial Samarcanda in paperback (298 pages, in Spanish).
The work analyzes the working system of Monchi, the sporting director who turned Sevilla FC into a globally successful club with innovative signings and management. It combines the analysis of a business model with anecdotes from professional football and reveals the keys to a profession that moves hundreds of millions of euros a year.
Published in 2017. Includes a prologue by Axel Torres. Third expanded and revised edition.
A read for football fans and for professionals or students of sports management interested in the Sevilla FC model.
