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Els anuncis de la premsa
4.2
EducaciónISBN | 9788497660600
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Product details
Pages: 224 pages
Author: Margarida Bassols, Francesca Bartrina Marti, Joan Sabaté, Joan Aquiles Martínez i Muñoz, Josep A. Rom Rodríguez, José M. Ricarte Bescos, David Roca Correa, Anna Fajula Payet
Publisher: Eumo Editorial SAU
ISBN: 9788497660600
Format: tapa blanda
Language: ca
Release date: 21/4/2004
ISBN: 9788497660600
Synopsis of Els anuncis de la premsa
Este libro, titulado 'Els anuncis de la premsa', explora el mundo de la publicidad y la propaganda desde múltiples perspectivas. Analiza los elementos que componen un anuncio, como palabras e imágenes, y examina los procesos de elaboración, las investigaciones de mercado y las demandas del anunciante. Además, explora la relación entre la marca y el producto, ofreciendo una visión completa del ámbito publicitario.
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