
by Fundéu BBVA · Galaxia Gutenberg, S.L. · tapa blanda · ISBN 9788415472087

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This practical guide, directed by Mario Tascón and prepared by Fundéu BBVA, offers recommendations and studies by more than forty experts on various aspects of writing in the digital environment. From courtesy on the net to comment management, through online reputation, global Spanish, collective writing, writing for blogs, instant messaging, social networks, emoticons and legal issues, this book addresses everything necessary to function correctly and with style on the internet. An essential tool for both everyday users and digital communication professionals.
