by Zvi Bodie, Alex Kane, Alan Marcus · McGraw-Hill Education · tapa dura · ISBN 9780073368719
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«Essentials of Investments» is the investment manual by Zvi Bodie, Alex Kane and Alan Marcus (McGraw-Hill Education, hardcover, 708 pages, in English).
University textbook that presents investment analysis from intuition and practical application. It covers asset allocation, security valuation and trading, and applies these theories to portfolio construction in real markets governed by the risk-return relationship.
The seventh edition of this work, published in 2007, is part of the McGraw-Hill/Irwin series in finance, insurance and real estate.
Aimed at university students of finance and economics, and at professionals who want to strengthen the fundamentals of investment analysis.
