by Ana Nieto Churruca · GLOBAL MARKETING STRATEGIES,S.L · tapa blanda · ISBN 9788493541040
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«La Web Internacional» is the practical guide by Ana Nieto Churruca, published by Global Marketing Strategies in paperback (222 pages, in Spanish).
Step-by-step guide to creating an effective website aimed at international markets: business model, content, usability, design, positioning and online marketing. Includes analysis of 25 Spanish websites with international presence and assesses aspects such as e-commerce, interactivity and accessibility.
Published in 2008. ISBN 9788493541040. Classified in the categories of Technology and Business and Economics.
Aimed at marketing professionals, entrepreneurs and companies seeking to improve their digital presence in international markets.
