by Philippe Breton, Serge Proulx · tapa blanda · ISBN 9782707126061
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«L'explosion de la communication» is the essay by Philippe Breton and Serge Proulx published by Editions La Découverte in paperback (323 pages, in French).
It traces the history of communication techniques, from prehistory to the Internet, and analyzes the real power of the media and advertising, new technologies, and the relationship between computing, power and decision-making. It also addresses recent phenomena such as propaganda and manipulation, with a comparative look at Europe and North America.
The work belongs to the La Découverte/Poche collection, within the Sciences humaines et sociales series.
For communication studies students and readers seeking a global overview of media, advertising and technologies.
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