by Carl W. Stern, George Stalk Jr. · John Wiley & Sons Inc · tapa dura · ISBN 9780471248330
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
This book is a collection of the best articles from The Boston Consulting Group, one of the most innovative management consulting firms in the world. For the past thirty-five years, The Boston Consulting Group has been shaping the way business is done the world over, and now, Perspectives on Strategy offers a unique opportunity to acquaint readers with a broad selection of the firm's contributions. A compilation of seventy-five of BCG's most influential articles and thought pieces, this book is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.
