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Política económica del turismo
by Juan Ignacio Pulido Fernández · Ediciones Pirámide · tapa blanda · 280 pages
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Pages: 280 pagesAuthor: Juan Ignacio Pulido FernándezPublisher: Ediciones PirámideFormat: tapa blandaLanguage: es-ESRelease date: 23/10/2012ISBN: ISBN 9788436827071
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Synopsis of Política económica del turismo
Este libro aborda la intervención pública en la actividad económica y turística, justificándola por los fallos del mercado que afectan al sector. El turismo, como industria clave en la economía de muchos países, requiere una política turística integrada en la estrategia económica general. En España, el turismo aporta un 10,2% del PIB y genera empleo para más de dos millones de personas, lo que subraya la importancia de asegurar su competitividad. Este texto, adaptado a los contenidos del grado de Turismo, ofrece una visión actualizada de la política turística, especialmente en España, y es de gran interés para los lectores.
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