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ISBN: 9780393060263
En esta sátira ingeniosa, Stanley Bing mezcla parábolas empresariales y cuentos con moraleja para narrar la historia del Imperio Romano de una manera nueva y a menudo hilarante. El libro examina cómo Roma prosperó a través de brutales consolidaciones y un crecimiento racional, solo para ser socavada por conflictos internos y decisiones empresariales dementes. Una lectura entretenida e instructiva para cualquier persona interesada en la historia empresarial y las lecciones que se pueden extraer del auge y la caída de imperios.
Gil Schwartz, known by his pen name Stanley Bing, was an American business humorist and novelist. He wrote a column for Fortune magazine for more than twenty years after a decade at Esquire magazine. He was the author of thirteen books, including What Would Machiavelli Do? and The Curriculum, a satirical textbook for a business school that also offers lessons on the web. Schwartz was senior executive vice president of corporate communications and Chief Communications Officer for CBS.
