
by Marie Prat · Eni · tapa blanda · ISBN 9782746084285

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This third edition of the book 'SEO - Positioning your website on Google and other search engines' by Marie Prat, guides you through the world of SEO, which is constantly evolving. You will learn step by step the different stages of SEO, from the analysis of the relevance criteria used by the search engine, to the link exchange techniques, through the optimization of the HTML code and multimedia elements. You will discover how to use social networks to optimize the positioning of your pages (SMO).
