by Carlos Salas · Independently published · tapa blanda · ISBN 9781976759871
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«Storytelling: la escritura mágica» is the writing manual by Carlos Salas, published by Independently published in paperback (176 pages, in Spanish).
It proposes storytelling as a technique to make writing capture attention: present a situation, add complications, raise questions and offer solutions. It applies this scheme to reports, letters and articles, with tricks for ordering ideas, linking paragraphs and shortening sentences, and includes visual resources such as pictograms.
Subtitle: «Técnicas para ordenar las ideas, escribir con soltura y hacer que te lean». Published on December 29, 2017.
Aimed at people who need to organize a lot of information and write reports, articles or presentations clearly.
