
by Roland Barthes · Editions du Seuil · tapa blanda · ISBN 9782020063791

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«Système de la mode» is Roland Barthes's semiology essay, published by Editions du Seuil in paperback (330 pages, in French).
In this classic study, Roland Barthes applies semiology to fashion through the analysis of French fashion magazines: the written description of garments turns them into signs governed by rules and conventions, so that colors, fabrics and accessories form a system of meaning that reveals fashion as a social and cultural phenomenon.
This 1983 edition belongs to the Points Essais collection (number 147) and includes bibliographic references and indexes.
Aimed at readers interested in fashion, semiology and cultural analysis, and at students of social sciences and communication.

Roland Gérard Barthes was a French literary theorist, essayist, philosopher, critic, and semiotician. His work engaged in the analysis of a variety of sign systems, mainly derived from Western popular culture. His ideas explored a diverse range of fields, including structuralism, anthropology, literary theory, and post-structuralism, and influenced the development of multiple schools of theory.
