
by J. A. C. Brown · Alianza Editorial. · tapa blanda · ISBN 9788420616827

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«Técnicas de persuasión: de la propaganda al lavado de cerebro» is the psychology essay by J. A. C. Brown, published by Alianza Editorial in paperback.
The book analyzes persuasion from a psychological and social perspective: how attitudes are formed and changed, propaganda, commercial advertising and psychological warfare. It also examines extreme uses of influence, such as brainwashing and religious conversions.
Translation by Rafael Mazarrasa. 303 pages. Number 682 of the El libro de bolsillo collection, Humanities section.
For readers interested in psychology, communication and the analysis of mechanisms of social influence.
