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Web Analytics: An Hour a Day
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TecnologíaISBN | 9780470130650
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Product details
Pages: 480 pages
Author: Avinash Kaushik
Publisher: John Wiley & Sons Ltd
ISBN: 9780470130650
Format: tapa blanda
Language: en
Release date: 5/6/2007
ISBN: 9780470130650
Synopsis of Web Analytics: An Hour a Day
Descubre cómo implementar una estrategia de analítica web exitosa con esta guía paso a paso de Avinash Kaushik. Aprende a ir más allá del análisis de clickstream, a enfocarte en datos cualitativos y a desarrollar una mentalidad centrada en el cliente sin sacrificar los resultados de tu empresa. Este libro te ayudará a desafiar los mitos comunes y a obtener información valiosa de tus esfuerzos analíticos.
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