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Felipe Korzenny
AuthorBooks · Second handFeatured author
Discover second-hand books by Felipe Korzenny.
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About Felipe Korzenny
Discover second-hand books by Felipe Korzenny.
Felipe Korzenny is a leading authority on marketing to Hispanic audiences.
His seminal work, Hispanic Marketing, is an essential guide for understanding the U.S. market.
Throughout his career, he has authored a total of 11 specialized books.
His work bridges the gap between strategic marketing and intercultural communication.
He is a renowned expert in the analysis of Hispanic consumer behavior.
