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Mark Tungate
AuthorBooks · Second handSince 1967
Mark Tungate is a British writer based in Paris, France. He is the author of Media Monoliths: How Media Brands Thrive and Survive (2004), Fashion Brands: Branding Style From Armani to Zara, Adland: A Global History of Advertising, Branded Male: Marketing to Men (2008), Luxury World: The Past, Present and Future of Luxury Brands (2009), Branded Beauty: How Marketing Changed the Way We Look (2011), and The Escape Industry: How Iconic and Innovative Brands Built the Travel Business (2017), all published by Kogan Page. Tungate also collaborated with Renzo Rosso, the founder of clothing company Diesel S.p.A., on the book Fifty, about Rosso's life and the Diesel brand. The graphic design was by Barcelona-based creative collective Vasava.
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Second-hand books by Mark Tungate
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Curiosities about Mark Tungate
Birth
1967
Death
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First book
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Years writing
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Mark Tungate is a renowned British writer and journalist born in 1967.
His most prominent work, Adland, is a fundamental reference for understanding the history of advertising.
Throughout his prolific career, he has published a total of 16 books.
His writing masterfully explores diverse topics such as luxury, tourism, and the advertising industry.
His style combines journalistic rigor with an engaging narrative about the evolution of global markets.