by Frédéric Beigbeder · Grasset & Fasquelle · tapa blanda · ISBN 9782246567615
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Dive into the biting satire of Frédéric Beigbeder with '99 Francs'. Octave, a successful advertiser, lives in a world of excess and manipulation. Tired of creating artificial desires, he decides to rebel against the system that has enriched him. This novel, between fiction and pamphlet, is a fierce critique of consumerism and advertising, narrated with black humor and provocative prose. An essential read to reflect on contemporary society.
Frédéric Beigbeder is a French writer, literary critic and television presenter. He won the Prix Interallié in 2003 for his novel Windows on the World and the Prix Renaudot in 2009 for his book A French Novel. He is also the creator of the Flore and Sade Awards. In addition, he is the executive director of Lui, a French adult entertainment magazine.
