by Viktor Mayer-Schönberger, Kenneth Cukier · Turner · tapa blanda · ISBN 9788415832102
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«Big data: La revolución de los datos masivos» is the essay by Viktor Mayer-Schönberger and Kenneth Cukier, published by Turner in paperback (278 pages).
Viktor Mayer-Schönberger and Kenneth Cukier examine how the processing of huge volumes of data is transforming the economy, science and society. The essay explains what big data is, shows cases such as predicting epidemics through internet searches and warns of its risks, including the end of privacy as it was understood.
Translation by Antonio J. Iriarte Jurado. Original work in English: 'Big Data: A Revolution That Will Transform How We Live, Work, and Think'. Finalist for the Financial Times Business Book of the Year 2013.
Aimed at readers who want to understand the social and economic impact of big data without prior technical knowledge.
