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Defensive design for the web
by Matthew Linderman, Jason Fried · New Riders Pub · tapa blanda · 256 pages
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Pages: 256 pagesAuthor: Matthew Linderman, Jason FriedPublisher: New Riders PubFormat: tapa blandaLanguage: enRelease date: 2/3/2004ISBN: ISBN 9780735714106
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Synopsis of Defensive design for the web
Defensive design for the web es una guía esencial para diseñadores, programadores y responsables de sitios web que buscan mejorar la usabilidad y la satisfacción del cliente. Escrito por los expertos de 37signals, este libro explora cómo gestionar los errores inevitables en línea, ofreciendo 40 directrices prácticas para prevenir problemas y rescatar a los usuarios cuando algo sale mal, utilizando ejemplos reales de grandes compañías como Amazon, Google y Yahoo. El enfoque del libro es similar al manejo defensivo aplicado al entorno web: identificar proactivamente los puntos críticos donde los visitantes pueden experimentar confusión o frustración. A través de sus páginas, los autores enseñan a evaluar y optimizar la experiencia del usuario, convirtiendo los momentos de crisis en oportunidades para fortalecer la confianza y la fidelidad del cliente.
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About the author
Jason Fried
37signals is an American web software company based in Chicago, Illinois. The firm was co‑founded in 1999 by Jason Fried, Carlos Segura, and Ernest Kim as a web design company.
Born in 1974Since 20107 titles published16 writing
View full profileBest-selling books in Multimedia
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