by Alberto Delgado · Ecoe Ediciones · tapa blanda · ISBN 9789587713893
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«Digitalízate. Cómo digitalizar tu empresa» is the business essay by Alberto Delgado, published by Ecoe Ediciones in paperback (296 pages, in Spanish).
Practical guide to the digital transformation of companies: it explains what digitalization is, how it affects organizations, and which strategies to adopt. It covers twelve areas, from social media to big data, including digital marketing and organizational changes, with real cases to improve the business's competitive position.
The book was published in 2016, corresponds to the first edition, and falls into the business and economics category.
Aimed at executives and entrepreneurs who want to seize digital opportunities and transform their companies.
