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Second life
El ABC del customer experience
by Elena Alfaro García · LA LEY Corporativo · tapa blanda · 140 pages
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Pages: 140 pagesAuthor: Elena Alfaro GarcíaPublisher: LA LEY CorporativoFormat: tapa blandaLanguage: es-ESRelease date: 1/1/2011ISBN: ISBN 9788487670879
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Synopsis of El ABC del customer experience
Descubre cómo generar experiencias para vender más con este libro de Elena Alfaro. Aprende a diferenciarte en un mercado de expectativas, donde los consumidores buscan superar sus necesidades con cada compra. La autora explica cómo trabajar sobre las emociones y los sentidos para ofrecer vivencias únicas. Una guía innovadora para vincular a los clientes de forma emocional y asegurar su compromiso con la marca.
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