by Ricardo Vaca Berdayes · tapa blanda · ISBN 9788460929710
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«El ojo digital. Audiencias 1» is the essay by Ricardo Vaca Berdayes, published by Fundación Ex Libris in 2004 in paperback (236 pages, in Spanish).
A work of television sociology focused on the Spanish case: it examines the role of viewers, audience ratings and the television industry. It includes reflections on consumption, programming, the future of the television model and some prominent figures in the sector.
The 2004 edition was published in Madrid and its ISBN is 9788460929710. The author, Ricardo Vaca Berdayes, was born in 1954.
For communication professionals and students interested in Spanish television, audience measurement and sociological analysis of the medium.
