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by Kenichi Ohmae · Mcgraw Hill Editorial · tapa blanda · 197 pages
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El poder de la tríada: Las nuevas reglas de la competencia mundial es un libro de Kenichi Ohmae que explora la dinámica de la competencia global. Publicado por McGraw-Hill Interamericana, el libro analiza cómo las empresas japonesas, estadounidenses y europeas compiten en el mercado mundial, destacando la importancia de la cooperación y la adaptación a las nuevas tecnologías. El libro ofrece una visión de la economía y las estrategias empresariales en un mundo cada vez más interconectado.
Kenichi Ohmae is a Japanese organizational theorist, management consultant, former Professor and Dean of UCLA Luskin School of Public Affairs, and author, known for developing the 3Cs model. He has argued that Japan's prolonged economic stagnation stems from a societal shift he terms a "low-desire society", characterized by declining ambition and consumption, particularly among younger generations.
