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Die neue Logik der Weltwirtschaft
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Negocios y EconomíaISBN | 9783596120628
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Product details
Pages: 272 pages
Author: Kenichi Ohmae
Publisher: FISCHER Taschenbuch
ISBN: 9783596120628
Format: tapa blanda
Language: de
Release date: 1/1/1994
ISBN: 9783596120628
Synopsis of Die neue Logik der Weltwirtschaft
Este libro de Kenichi Ohmae analiza las estrategias de futuro para las corporaciones internacionales en el contexto de una economía global en constante evolución. El autor explora cómo la interconexión mundial y las nuevas lógicas de mercado exigen que las empresas adapten sus estructuras y visiones para mantener la competitividad en el siglo XXI. Publicado por FISCHER Taschenbuch, esta obra es una referencia clave para entender la globalización económica y la gestión estratégica desde una perspectiva internacional, ofreciendo un análisis profundo sobre el comportamiento de los grandes grupos empresariales y las tendencias de la economía mundial.
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About the author
Kenichi Ohmae
Kenichi Ohmae is a Japanese organizational theorist, management consultant, former Professor and Dean of UCLA Luskin School of Public Affairs, and author, known for developing the 3Cs model. He has argued that Japan's prolonged economic stagnation stems from a societal shift he terms a "low-desire society", characterized by declining ambition and consumption, particularly among younger generations.
Born in 194329 titles published
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