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La mente del estratega
3.9
Negocios y EconomíaISBN | 9788448142315
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Product details
Pages: 216 pages
Author: Kenichi Ohmae
Publisher: McGraw-Hill Interamericana de España S.L.
ISBN: 9788448142315
Format: tapa blanda
Language: es-ES
Release date: 15/4/2004
ISBN: 9788448142315
Synopsis of La mente del estratega
En 'La mente del estratega', Kenichi Ohmae ofrece una guía para desarrollar un pensamiento estratégico innovador. El libro explora cómo las ideas de negocios exitosas surgen no solo del análisis riguroso, sino también de la creatividad y la innovación. A través de indicaciones y ejemplos, Ohmae busca ayudar a los lectores a cultivar una mente estratégica capaz de generar nuevas ideas y enfoques en el mundo de los negocios. Esta edición es la segunda.
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