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Empresas a la medida
4.6
Negocios y EconomíaISBN | 9788420530697
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Product details
Pages: 279 pages
Author: Gaby Wiegran, Hardy Koth
Publisher: Pearson Consumo
ISBN: 9788420530697
Format: tapa blanda
Language: es-ES
Release date: 1/12/2000
ISBN: 9788420530697
Synopsis of Empresas a la medida
Este libro es una guía sobre el comercio electrónico que explica cómo adaptar las empresas a las necesidades de los clientes. Con ejemplos de empresas pioneras en el comercio electrónico, muestra cómo personalizar los productos y mensajes para lograr una mayor satisfacción del cliente. Ideal para profesionales y estudiantes del área de negocios y economía.
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