by José Luis Piñuel, Carlos Lozano · Ediciones Paidós · tapa blanda · ISBN 9788449318511
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This book, titled 'General Essay on Communication', is a work that explores the evolution of communication processes in life and society. The authors, José Luis Piñuel and Carlos Lozano, propose a theoretical model to examine the changes mediated by communication in society and knowledge. The book integrates knowledge from biology, psychology, linguistics, philosophy, history, and sociology, offering a novel and complete perspective on communication theory. It is ideal for students and professionals in journalism, audiovisual communication, advertising, public relations, sociology, and social psychology.
