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Entorno e información de mercados
by Juan Ramón Suárez Terol, Beatriz Dueñas Luengo, Ed. Adams, AA.VV. · Adams · tapa blanda · 312 pages
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Pages: 312 pagesAuthor: Juan Ramón Suárez Terol, Beatriz Dueñas Luengo, Ed. Adams, AA.VV.Publisher: AdamsFormat: tapa blandaLanguage: es-ESRelease date: 15/7/2013ISBN: ISBN 9788490255032
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Synopsis of Entorno e información de mercados
Este libro, titulado 'Entorno e información de mercados', es un manual formativo perteneciente al Certificado de Profesionalidad de Marketing y Compraventa Internacional. Desarrolla la Unidad Formativa de Entorno e información de mercados (UF1779), que se enmarca en el Módulo Formativo Transversal de Sistemas de Información de mercados (MF1007_3). El libro analiza la incidencia de las variables del macro y microentorno de las empresas en la actividad comercial, y define las fuentes y procedimientos de organización y control para el Sistema de Información de Mercados (SIM) de una organización.
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About the author
Ephraim Douglass Adams
Ephraim Douglass Adams was an American educator and historian, regarded as an expert on the American Civil War and British-American relations.
1865–19309 titles published
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