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Éxito Global y Estrategia Local
Éxito Global y Estrategia Local
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Negocios y Economía

Éxito Global y Estrategia Local

by Robert Rosen · · tapa blanda · 11 pages

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Pages: 11 pagesAuthor: Robert RosenPublisher: Publisher to be confirmedFormat: tapa blandaLanguage: es-ESRelease date: 1/9/2000ISBN: ISBN 9789501521603

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Synopsis of Éxito Global y Estrategia Local

Este libro explora cómo las empresas pueden alcanzar el éxito global adaptando sus estrategias a las condiciones locales. Robert Rosen analiza las claves para equilibrar la estandarización global con la personalización local, ofreciendo una guía práctica para líderes y empresas que buscan expandirse internacionalmente. Con ejemplos concretos y un enfoque en el desarrollo económico, este libro es una herramienta valiosa para entender y aplicar estrategias de negocio efectivas en un mundo globalizado.



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About the author

Robert Rosen

Robert Rosen

Robert Rosen is an American writer born in Brooklyn, New York, on July 27, 1952. He is the author of Nowhere Man: The Final Days of John Lennon, a controversial account of the ex-Beatle's last five years, based on Rosen’s memory of Lennon’s diaries.

Born in 1952Since 200055 titles published26 writing
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