Riding the Waves of Culture

Synopsis of Riding the Waves of Culture

«Riding the Waves of Culture» is the business essay by Fons Trompenaars and Charles Hampden-Turner, published by Nicholas Brealey in paperback.

The work analyzes how cultural differences affect business management. Trompenaars and Hampden-Turner identify five orientations that explain misunderstandings between cultures and propose the «transnational organization»: taking the best from each country. It includes practical cases for reconciling corporate coherence with local conditions.

Second revised edition, published in September 1997 by Nicholas Brealey; 275 pages in paperback and text in English.

For managers, trainers and professionals in international organizations or with multicultural teams.