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Internet, comercio electrónico y plan de negocio
by Jorge Bachs Ferrer, Maria Pilar Lopez-Jurado, Mariano Yaguez Insa · Deusto · tapa dura · 229 pages
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Pages: 229 pagesAuthor: Jorge Bachs Ferrer, Maria Pilar Lopez-Jurado, Mariano Yaguez InsaPublisher: DeustoFormat: tapa duraLanguage: es-ESRelease date: 22/12/2001ISBN: ISBN 9788423418428
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Synopsis of Internet, comercio electrónico y plan de negocio
Este libro ofrece una introducción al comercio electrónico, explorando su evolución y los factores clave para su éxito. Se detallan los pasos para la implementación del comercio electrónico en una empresa, así como sus diversas aplicaciones. Además, proporciona una guía para la elaboración de un plan de negocio sólido en el ámbito digital.
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