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L'analisi strategica per le decisioni aziendali
4.1
Negocios y EconomíaISBN | 9788815150806
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Product details
Pages: 583 pages
Author: Robert M. Grant
Publisher: Il Mulino
ISBN: 9788815150806
Format: tapa blanda
Language: it
Release date: 21/7/2011
ISBN: 9788815150806
Synopsis of L'analisi strategica per le decisioni aziendali
Este manual, escrito por Robert M. Grant, ofrece un enfoque integral para la formulación de estrategias empresariales efectivas. Combinando conceptos de economía industrial, teoría organizacional y análisis financiero, la obra se centra en el desarrollo de ventajas competitivas sostenibles. Esta cuarta edición revisada y actualizada proporciona herramientas rigurosas para la toma de decisiones, ayudando a los lectores a distinguir entre estrategias sólidas y deficientes. Es una referencia esencial para estudiantes y profesionales interesados en la gestión estratégica y la aplicabilidad práctica en el entorno empresarial.
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