by Marcel Planellas, Anna Muni · CONECTA · tapa dura · ISBN 9788416029273
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This book, written by Marcel Planellas and Anna Muni, presents 30 essential strategic models and tools for decision-making in the business world. With a practical and concise approach, each model is graphically described, indicating its method of use, the opportune moment for its application, and the situations in which it is most useful. In addition, a brief explanation about the creator of each tool and the chronological evolution of strategic analysis models is included. Ideal for managers and professionals looking to improve their decision-making skills.
