by Richard L. Brandt · Editorial Viceversa · tapa blanda · ISBN 9788492819157
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«Las dos caras de Google» is the business essay by Richard L. Brandt, published by Editorial Viceversa in paperback (272 pages, in Spanish).
Richard L. Brandt analyzes the motivations of Larry Page and Sergey Brin and their complementarity: Larry, the practical strategist; Sergey, the idealistic technician. Drawing on interviews with employees, executives and competitors, he examines their business decisions, demystifies Google and raises questions about its future.
First edition. Translation by Jordi Boixados Bisbal. Part of the Viceversa negocio collection.
For readers of business and biographies, particularly those interested in technology companies and their founders.
