by Habib Oualidi · tapa blanda · ISBN 9782212555639
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«Les outils de la communication digitale» is the digital marketing guide by Habib Oualidi, published by Eyrolles in paperback (294 pages, in French).
The work starts from the premise that digital communication is essential today in any activity and explains ten keys to mastering it, from creating an effective website and improving search engine positioning to e-commerce, social media, emailing, and mobile marketing.
The book belongs to the «Livres Outils Marketing» collection and was published on February 21, 2013.
It is aimed at professionals and business owners who want to apply digital communication to their business.
