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Content Marketing
by Rebecca Lieb · Que Publishing · tapa blanda · 240 pages
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Pages: 240 pagesAuthor: Rebecca LiebPublisher: Que PublishingFormat: tapa blandaLanguage: enRelease date: 14/10/2011ISBN: ISBN 9780789748379
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Synopsis of Content Marketing
En este libro, la experta en contenido digital Rebecca Lieb ofrece una guía detallada y práctica sobre cómo planificar y ejecutar una estrategia de contenido digital efectiva. Aprenderás a utilizar el contenido para mejorar el marketing, las relaciones públicas, el SEO y la atención al cliente. Descubre cómo crear contenido atractivo y útil que informe y entretenga a tus clientes, reduciendo los costos de publicidad y construyendo lealtad a la marca. Ideal para profesionales del marketing y cualquier persona que busque mejorar su presencia en línea.
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