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ISBN: 9788486153120
Macrotendencias, escrito por John Naisbitt y publicado por Editorial Mitre en 1983, es un ensayo que explora diez nuevas orientaciones que transforman nuestras vidas. El libro analiza el cambio de una sociedad industrial a una sociedad de la información, el auge de la alta tecnología, la importancia del largo plazo, la descentralización, y la transición de jerarquías a redes. Con 276 páginas, este libro ofrece una visión de la situación social en Estados Unidos entre 1945 y 1989.
John Naisbitt was an American author and public speaker in the area of futures studies. His first book Megatrends: Ten New Directions Transforming Our Lives was published in 1982. It was the result of almost ten years of research. It was on The New York Times Best Seller list for two years, mostly as No. 1. Megatrends was published in 57 countries and sold more than 14 million copies.
