by Keith Pavitt, Joe Tidd, John Bessant, Joseph Tidd · Wiley · tapa blanda · ISBN 9781118360637
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This book addresses innovation management by integrating technological, market, and organizational changes. It explores how companies can adapt and thrive in a dynamic environment, effectively managing innovation at all levels. It focuses on integrating technological, market, and organizational aspects to achieve successful innovation management.
Joseph Tidd is a British physicist and Professor of technology and innovation management at Science Policy Research Unit. He is the editor of the International Journal of Innovation Management.
