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ISBN: 9788466357876
Descubre los dos sistemas que modelan nuestra forma de pensar con 'Pensar rápido, pensar despacio' de Daniel Kahneman, premio Nobel de Economía. Este libro revolucionario explora la capacidad y los errores del pensamiento rápido, revelando cómo las impresiones intuitivas influyen en nuestras decisiones y conductas. Aprende a confiar en tus intuiciones y a aprovechar el pensamiento lento para tomar decisiones más acertadas en tu vida profesional y personal. Con ejemplos prácticos y reflexiones animadas, Kahneman te guiará para evitar los fallos mentales que pueden afectar tu bienestar.
Daniel Kahneman was an Israeli-American psychologist best known for his work on the psychology of judgment and decision-making as well as behavioral economics, for which he was awarded the 2002 Nobel Memorial Prize in Economic Sciences together with Vernon L. Smith. Kahneman's published empirical findings challenge the assumption of human rationality prevailing in modern economic theory. Kahneman became known as the "grandfather of behavioral economics."
