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Técnicas modernas de persuasión
4.2
EducaciónISBN | 9788477541820
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Product details
Pages: 112 pages
Author: Miguel Roiz
Publisher: EUDEMA.
ISBN: 9788477541820
Format: tapa blanda
Language: es-ES
Release date: 1/3/1994
ISBN: 9788477541820
Synopsis of Técnicas modernas de persuasión
Este libro de Miguel Roiz, publicado en 1994 por Eudema Universidad, explora las técnicas modernas de persuasión. Con 112 páginas, el libro ofrece un análisis de la psicología social y la sociología de la persuasión, aplicadas a la información, la publicidad y la propaganda. Es un texto de apoyo para estudiantes y profesionales interesados en la comunicación persuasiva.
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