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The HP Phenomenon

Negocios y EconomíaISBN | 9780804752862
The HP Phenomenon
The HP Phenomenon
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Product details

Pages: 656 pages
Author: Charles H. House, Raymond L. Price
Publisher: Stanford Business Books
ISBN: 9780804752862
Format: tapa dura
Language: en
Release date: 9/10/2009

ISBN: 9780804752862


Synopsis of The HP Phenomenon

Descubre la fascinante historia de Hewlett-Packard y cómo logró innovar y transformarse en seis ocasiones, superando a sus competidores. 'The HP Phenomenon' revela las filosofías, prácticas y principios organizacionales que impulsaron estas transformaciones, destacando la importancia de la innovación centrada en el cliente y el crecimiento. Aprende cómo HP fomentó una cultura de innovación desde abajo hacia arriba, permitiendo que las ideas florecieran y se llevaran al mercado. Este libro ofrece valiosas lecciones para ingenieros, gerentes y líderes que buscan transformar sus propias organizaciones.



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