
by Grant Cardone · Debolsillo · tapa blanda · ISBN 9786073136778
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In 'Sell or Be Sold', Grant Cardone presents an essential guide to succeed in the world of business and in life. This book, aimed at salespeople, commercial directors and entrepreneurs, reveals effective techniques to sell products, ideas and one's personal image. Cardone, a sales expert, highlights the importance of mastering the principles of selling to achieve success in any field, offering strategies to overcome rejection, transform negative situations and shorten sales cycles.