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Venta: principios y métodos
by Carlton Pederson, M. Wright, B. Weitz · El Ateneo · 410 pages
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Pages: 410 pagesAuthor: Carlton Pederson, M. Wright, B. WeitzPublisher: El AteneoFormat: PaperbackLanguage: es-ESRelease date: 1/1/1985ISBN: ISBN 9789500235952
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Synopsis of Venta: principios y métodos
Este libro, escrito por Carlton A. Pederson, M. Wright y B. Weitz, es una obra fundamental sobre las técnicas y estrategias de ventas. Publicado por la editorial El Ateneo, el texto ofrece una visión integral sobre los principios básicos y los métodos prácticos necesarios para el desarrollo profesional en el ámbito comercial y de gestión empresarial. Con una extensión de 410 páginas, esta obra se ha consolidado como un recurso de referencia dentro de la Biblioteca de Ciencias Económicas, siendo de gran utilidad tanto para estudiantes como para profesionales interesados en profundizar en la administración y las dinámicas de mercado.
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